Man in a white t-shirt is facing away from the camera. A snake is peeping over his shoulder looking towards the camera.

The deadliest animal in the world isn’t what you think.

“Dad, what’s the most dangerous animal?”.  Now this is a a good question for a Dad who runs a data science business focusing on human health and well-being, because helping people identify and quantify risk so they stay alive (and healthy!) is what we do. At HeadUp Labs, we’re really good helping people identify what their big risks are. But what are the biggest risks to your kids? It’s not something like heart attacks or strokes… so, what is it? Hint: it’s something much bigger.